HAA102

Introduction to Design

Course Desription:
This course is an introduction to the elements and principles of design.  It prepares students for the more advanced Graphic Design courses.  It will explore the role of visual elements and design practises in various application context particularly in marketing communication usage.  It introduces students to the basic tools required in computer aided graphic design

Course Objective:
To provide students with an understanding and skills of
1) Basic tools of desktop design
2) Design and Visual Elements in design 
3) Application of design in marketing communication and usage

Learning Outcomes:
Students will be able to:
1) Apply and relate what attracts the eye in their designs
2) Illustrate the elements of design individually and collectively
3) Compose complete visually attractive designs combined with visual messages

Supplementary Text:
1) Lauer David A., Pentak Stephen (2008). Design Basics. Cengage Learning 
2) Heskett, John (2005). Design: A Very Short Introduction. Oxford University Press. 
3) Graham, Lisa (2001). Basic of Design: Layout & Typography for Beginners. Cengage Learning.
4) Xu Shang (2001). Design & Technology

Course Assessment:
(10%) Design Project Part 1 (Research & Reference)         
(20%) Design Project Part 2 (Creativity & Innovation
(15%) Design Project Part 3 (Execution & Craftsmanship)
(10%) Visual Diary                         
(15%) Participation, Attendance, Exhibition               
(10%) Blog                                                                  
(20%) Final Design & Print   

  

59 comments:

  1. Subject : HAA 102 Intro to Design

    Name : Hee Won Cho (Grace)

    I D : B1100087

    Blog :

    http://beyondthenakedeyes.blogspot.com/

    ReplyDelete
  2. Subject: HAA102 Intro to Design

    Name: Afiqah Zainal Abidin (Ikki)

    ID: B1100446

    Group: A

    Blog: http://visuallyartcrippled.blogspot.com/

    ReplyDelete
  3. Name: Chen Ting Ting
    ID: B1100454
    Blog add: Rainctt.blogspot.com

    ReplyDelete
  4. Name : Jasmine Koay Sze Min
    I D : B1101331
    Blog : http://jasminetheartist.blogspot.com/

    ReplyDelete
  5. Name: Eve Law Wen Her
    ID: b1001261
    Blog Address: evedesignsthelaw.blogspot.com

    ReplyDelete
  6. Subject:HAA 102 intro to design
    Name:U Hon KUn
    ID:B1101305
    GROUP A
    Blog:http://uhonkun.blogspot.com/

    ReplyDelete
    Replies
    1. Hi U Hon Kun,
      Apparently your image for print is not the correct format/size. Do ensure it is 16x20 inches (portrait), 300dpi resolution and resubmit the file during the coming class.

      Delete
  7. Subject:HAA 102 intro to design
    Name: Denzie Cheah Li Xin
    ID: B1000891
    Group: A
    Blog: http://denziec-manyakmanyakgila.blogspot.com/

    ReplyDelete
  8. Subject: HAA 102

    Name: Suwarna Sukumaran

    ID: B1001041

    Blog: http://suwarnadesignsstuff.blogspot.com/

    ReplyDelete
    Replies
    1. Hi Sir, when do we need to pass you the final CD and when can i get the receipt from you for the canvas printing.. Also, since you said you would be photostatting the official receipt, could you pls get the department to place a chop on it.. thank you. :)

      Delete
  9. Subject: HAA102 Intro to Design (Group A)
    Name: Melissa Joy Choong Aijia (Mel)
    ID: B0901195
    Blog Address: http://mellearnsdesign.blogspot.com/

    ReplyDelete
    Replies
    1. Hi Melissa Joy,
      Apparently your image for print is not the correct format/size. Do ensure it is 16x20 inches (portrait), 300dpi resolution and resubmit the file during the coming class.

      Delete
  10. Subject: HAA102 Intro to Design
    Name: Lim Sze Yee (Serena)
    ID: B1101298
    Group: A
    Blog Address: http://beyourselfyouarewonderful.blogspot.com/

    ReplyDelete
  11. Subject : HAA102 Intro to Design
    Name : Syazreen binti Ab Rahim
    ID : B0701774
    Blog : http://trexpurrs.blogspot.com/
    Group : A

    ReplyDelete
  12. Subject: HAA 102 Intro to Design
    Name: Cheryl Kong Hung Mun
    ID: B1000912
    Group A
    Blog: http://cherylannkong.blogspot.com

    ReplyDelete
  13. Subject :HAA102 Introduction to design
    Name :Took Sheng Yi
    ID :B1101305
    GROUP A
    Blog :http://sheng-y-i.blogspot.com/

    ReplyDelete
  14. Subject: HAA102

    Name: Chua Jien Yang

    ID: B1103219

    Blog Address: http://dynamickid-designation.blogspot.com/

    ReplyDelete
  15. HAA102 Introduction to Design

    Name: Shevanti Anthony

    Student ID: B1102654
    Blogspot Add: shevantia.blogspot.com

    ReplyDelete
  16. Subject : HAA 102 Intro to Design [Group A]

    Name : Yvonne Tan Yee Wern

    ID : B1102922

    Blog : http://vonsdesign.blogspot.com

    ReplyDelete
  17. Name: Ong Chia Ming
    ID: B1100945
    Blog Address: invisiblecolleen.blogspot.com

    ReplyDelete
  18. Subject: HAA 102 (Group A)
    Name: Naik Shiang June
    ID: B0800913
    Blog add: junetryingart.blogspot.com

    ReplyDelete
  19. Subject : HAA102 Intro to Design ( Group A )
    Name : Chua Lian San ( Kimberly )
    ID : B1001509
    Blog Address : http://kimberlychuals.blogspot.com/

    ReplyDelete
  20. Subject: HAA102 Intro to Design
    Name: Mark Ngoi Shinn Aan
    ID: B1001293
    GROUP A
    Blog Address: http://markngoi92.blogspot.com/

    ReplyDelete
  21. Subject: HAA102 Intro to Design (Group A)
    Name: Francesca Shanti
    ID: B1000748
    Blog Address: http://francesca-design.blogspot.com/

    ReplyDelete
  22. Subject : HAA102 Intro to Design (Group A )
    Name: Lim Xinyi
    ID: B1200210
    Blog Address: http://xinyi-introductiontodesign.blogspot.com/

    ReplyDelete
    Replies
    1. Hi Xin Yi,
      Apparently your image for print is not the correct format/size. Do ensure it is 16x20 inches (portrait), 300dpi resolution and resubmit the file during the coming class.

      Delete
  23. Subject: HAA102 Intro to Design
    Name: Law Kien Wai
    ID: B0902814
    GROUP A
    Blog: http://mydesignersmind.blogspot.com

    ReplyDelete
  24. Subject: HAA 102 Introduction to Design
    Name: Maisara Manja Bt Kamaruzzaman
    Student ID: B0901004
    Group A
    Blog URL: http://maisaramanja.blogspot.com

    ReplyDelete
    Replies
    1. Hi Maisara,
      Apparently your image for print is not the correct format/size. Do ensure it is 16x20 inches (portrait), 300dpi resolution and resubmit the file during the coming class.

      Delete
  25. Subject: HAA102 Intro to Design
    Name: Ong Chang Nien (William)
    Student ID: B1100121
    Group A
    URL: http://willception.blogspot.com/

    ReplyDelete
  26. Subject: HAA102 Intro to Design (Group A)
    Name: Selvinder Kaur
    ID: B1000740
    Blog Address: http://selvin-design.blogspot.com/

    ReplyDelete
  27. Subject: Intro to Design HAA102
    Name: Yasmin Jasmy
    ID: B0902810
    Group: A
    Blog Address: http://yasminjsm.tumblr.com/HAA102

    ReplyDelete
    Replies
    1. Dear Yasmin, kindly blog using a blogger account for this class. www.blogger.com

      Delete
    2. New blog address: http://swaggerina-introtodesign.blogspot.com/

      Delete
  28. Subject: HAA102 Intro to Design
    Name: Tee Kai Yee
    ID: B1101338
    Group: A
    Blog Address: http://onegirlsartisticthoughts.blogspot.com/

    ReplyDelete
    Replies
    1. Hi Samantha,
      Apparently your image for print is not the correct format/size. Do ensure it is 16x20 inches (portrait), 300dpi resolution and resubmit the file during the coming class.

      Delete
  29. Subject:HAA 102 Intro to Design
    Name:Ang Jhing Chuan
    ID:B1102134
    Group:A
    Blog Address:http://massardesign.blogspot.com/

    ReplyDelete
    Replies
    1. Hi Jhing Chuan,
      Apparently your image for print is not the correct format/size. Do ensure it is 16x20 inches (portrait), 300dpi resolution and resubmit the file during the coming class.

      Delete
  30. Subject: HAA102 Intro to design
    Name: Lynnette Yap Sim Yee
    ID: B1003133
    Blog Address: http://lynnettedesign.blogspot.com

    ReplyDelete
  31. Subject : HAA102 Intro to Design (Group A)
    Name: Tan Chew Soon
    ID: B1001274
    Blog Address: http://chewsoontan.blogspot.com/

    ReplyDelete
  32. Subject: HAA102 Intro to Design (Group A)
    Name: Lishalini Jaya Sangar
    ID: B1000251
    Blog Address: http://lizzieadorelove48.blogspot.com/

    ReplyDelete
  33. Subject: HAA102 Intro to Design
    Name: Muhammad Faiz b. Rosli
    Student ID: B1001987
    Blog Address: http://mcfaz-introtodesign.blogspot.com/

    ReplyDelete
    Replies
    1. Hi Faiz,
      Apparently your image for print is not the correct format/size. Do ensure it is 16x20 inches (portrait), 300dpi resolution and resubmit the file during the coming class.

      Delete
  34. Subject: HAA102 Intro to Design
    Name:Sainessan
    Student ID:B0902170
    Blog Address:http://sd-introdesign.blogspot.com

    ReplyDelete
    Replies
    1. Dear Sai,
      Your blog address appears to be invalid.
      Kindly rectify.

      Delete
    2. Subject: HAA102 Intro to Design
      Name:Sainessan
      Student ID:B0902170
      Blog add:http://sd-introtodesign.blogspot.com/

      Delete
  35. Subject: HAA102 Intro to design
    Name: Vu Thi Le Huong
    Student ID : E0700305
    Blog Address : http://lehuong1298.blogspot.com

    ReplyDelete
  36. Jonathan Yong Shein Hien
    Subject HAA102
    Student ID: B0900301
    Blog Address: http://artydiscoveries.blogspot.com/

    ReplyDelete
  37. Derrick Lim
    Subject HAA102
    groupA
    Student ID: B1101874
    Blog address: http://introdesgin102.blogspot.com

    remark, the name is 'introdesgin' but not 'introdesign'

    ReplyDelete
  38. Rachel ephraim kaali
    subject HAA 102
    ID B1101854
    blog address:http//irenekaali.blogspot.com

    ReplyDelete
    Replies
    1. Dear Rachel, there is apparently an error in your blog address. Kindly rectify.

      Delete
    2. Rachel ephraim kaali
      subject:HAA 102
      ID:B1101854
      blog address:http//irenekaali.blogspot.com

      Delete
    3. Hi Rachel,
      Apparently your image for print is not the correct format/size. Do ensure it is 16x20 inches (portrait), 300dpi resolution and resubmit the file during the coming class.

      Delete
  39. Subject: HAA102 Intro to Design

    Name: Hoy Juen Yen

    ID: B1000200

    Group: A

    Blog: windysky29.blogspot.com

    ReplyDelete
  40. Subject: HAA102

    Name: Cindy Do Phuong Thao

    ID: B0800326

    http://cindy-do.blogspot.com/

    ReplyDelete
  41. sir, i have edited my blog regarding the sketches. could u please check it out and comment on what else i can do to make it better.. thank you sir.

    ReplyDelete
    Replies
    1. Dear Shevanti,
      Great effort exploring Pollock's concepts & techniques.
      Looking forward to your digital representations.
      Happy digital experimenting!

      Delete
  42. Subject: HAA 102
    Student Name: Aznaya Rosario Rasuman
    Student ID: B0701357
    Blog: aznaya.blogspot.com

    ReplyDelete